Digital Marketing

Google Confirms GSC Latency Bugs

7/2/2024

Ah, Google announced in June that they would be updating their spam filters, with completion expected this week.Recently, some users noticed fluctuations in their data. Personally, I've also observed that my GSC account hasn't been updated for over 50 hours now (I've seen others on Reddit mentioning the same).But this isn't the first time. Let's take a moment to look back together.

Effectively Conducting Keyword Research for a Small Business

6/27/2024

Enhancing the online visibility of a small business hinges significantly on effective keyword research. This process allows businesses to understand what potential customers are searching for online, thereby providing a tactical advantage in the competitive digital marketplace. Here's an in-depth guide on how to effectively conduct keyword research to boost your small business's online presence.

How Blogs Help SEO: A Comprehensive Guide

6/27/2024

We're all familiar with blogs – creating one is easy. Many use them to document life, share knowledge, they're indispensable. But for those needing to promote products through SEO, blogs are a powerful tool. Careful writing and optimization not only attract more readers but also boost your website's search engine ranking, helping you attract customers for your products. So, what should we do to make the most of this tool?

What is SEO and How Can It Benefit Your Business?

6/16/2024

When I first heard of SEO, I thought it was an elite sports league or a mysterious secret society. Trust me, it’s neither. SEO, or Search Engine Optimization, is the secret sauce of the internet. Think of it as your business' online VIP pass, making sure you get noticed by the right crowd in the vast digital universe.